The brief was to create a brand identity and multiple deliverables for a charitable organisation named Vibevans. To raise money they want to organise a half marathon run in Bristol between breweries, with runners having the opportunity for a quick “refreshment” at each venue. The event will be directed towards young adults, 18-35. The day will be set out more like a music festival, with back-to-back sets all day long from local DJs and some big guest names. Runners will be encouraged to dress up in their best fancy dress and compete in teams.
Two logo concepts were created, and once the final one was selected an event ticket, poster and social media carousel created. I love this look!